Every Brand Has a Story to Tell.

Strategy, copy, and videos for small businesses making a big impact.

Tell Better Stories, Make Deeper Connections

Brands We’ve Partnered With

Does This Sound Like You?

😬 You haven't set up an email list yet. You know you need one but don’t know where to start.

🤔 You have an email list but no email strategy. Are you not sure what to send or when to send it?

🚫 You’re a nonprofit without a Google Ad Grant, or are you unsure how to maximize your existing one?

⭕️ Your messaging lacks unity. Feel like your messaging is all over the place?

🍝 You have a “spaghetti” marketing strategy. Throw it all at the wall and see what sticks?

If you answered yes to any of these questions, you're in the right place.

Book a free strategy session today, and we'll give you a map.

Curious about our process?

Click on the video below to learn more.

Leverage the Power of Storytelling

What’s better than a good story?

We’ll wait…. ⏳

Whether you want to thrill, inspire, warn, or educate— a story is a profound way to do it.

We started Lisa Fernandez Agency because our clients had needs outside of lead magnets and landing pages.

They had mind-blowing stories about their entrepreneurial journey, products, customers, and legacy.

They wanted a way to organically weave their stories throughout their marketing materials.

So LFA was born.

We work with small business owners and solopreneurs to tease out their stories.

This helps us to define or refine a brand’s identity and build a roadmap for our work together.

Then we infuse storytelling into website copy, email sequences, and brand videos.

Our Services

Want an ROI you can count on?

For every dollar you spend on email marketing, you can expect a return of up to $50.

That’s why email sequences are at the heart all of our packages.

What My Clients Are Saying

Andrew Wright, President of InnerScience Research Fund

Liz Maxwell, Senior Director of Strategic Initiatives at The Idea Village

Lisa is an exceptionally talented writer who possesses a rare combination of creativity, expertise and team spirit. She has an impressive ability to craft engaging and well-written pieces that capture the reader’s attention. She is able to consistently produce copy that is both clear and clever. Her work is always well-researched, thoughtful, and polished. She is a team player, with a positive attitude making her a joy to work with. I feel fortunate to have the opportunity to work with Lisa, and would highly recommend her to anyone looking for a copywriter.
— Cyril Sebastian, Founder of Wondrfly
This is the second occasion that I’ve had the pleasure of working with Lisa during my career. She is an absolute delight to work with. Lisa is extremely thorough, a wonderful strategic thinker and a magician with her copywriting! Lisa has been solely responsible for the creation, execution and management of our Sales & Marketing communications strategy. I have no doubt that it will be a huge success. I have no hesitation in recommending Lisa, you won’t regret it!
— Adele Blair, Founder of Chiefly Consultants
Working with Lisa is a joy. Not only is she a lovely human being, but she is incredibly supportive, intuitive in her understanding of her clients’ needs, very knowledgeable about everything online business promotion and growth-oriented. She is also very professional and well organized. I am grateful to be working with her.
— Kia Hellman, Founder of The Loving Channel
Lisa is a joy to work with. She is an extraordinary and dependable writer. I enjoy collaborating with her and sharing ideas. She makes working fun and helps me be a better writer! If you’re looking for a copywriter who is understanding and can write in your voice, then I would highly recommend Lisa.
— Alicia Yates, Copywriter

“The most powerful person in the world is the storyteller. The storyteller sets the vision, values, and agenda of an entire generation that is to come.”

— Steve Jobs

So what’s your story?

Thanks for asking!

I’m Lisa— a writer, filmmaker, and mom.

I’ve been a storyteller my whole life (and I bet you have too!).

As a kid, I told stories in front of sold-out playrooms of Barbies and Cabbage Patch Kids. I lavished them with epics about magical animals, annoying brothers, and slighted princesses.

I went to Fordham for undergrad where I got my degree in English, with a focus on writing.

After I graduated, I worked as an actor and fell in love with playwrights (like Tennessee Williams, Edward Albee, August Wilson, Tracy Letts, and Annie Baker, to name a few).

I learned how to make films so I’d never have to wait to tell a story again.

I got my Master’s in Dramaturgy and developed a system to help playwrights refine early drafts of their work.

Then, I had a lightbulb moment…

This system could be applied to businesses as well!

I believe that everyone (and every business!) has great stories inside of them.

It’s deeply gratifying to watch my clients increase their revenue and attract more ideal customers with marketing campaigns and brand videos.

And the cherry on top is it’s been an absolute joyride for everyone involved. 🍒